Pamper Your Sole

In anticipation of the need for sexy, comfortable, show-stopping (you name it!) shoes on Valentine’s Day, {musthaveshoes} hosted a customer appreciation event on Saturday, February 6th, celebrating over 100 area women who flocked through our doors for free chair massages, coffee, refreshments, giveaways and discounts. Oh! The discounts! Every person who attended “Pamper Your Sole,” (and your soul while you’re at it!) received a coupon code, providing at minimum 10% off their must have pair of shoes. A large portion of customers received 20% off their favorite pair, and multiple customers even landed a free pair of shoes!

As if that wasn’t enough, coffee donated by The Muse, and chair massages generously provided by Miller Motte Serenity Spa kept our shoe-fanatic customers relaxed and content. Plus, one lucky lady walked away with a gorgeous shoe-themed floral bouquet, creatively designed and provided by Bloom by Doyle’s Florist.

In true shoe shopping style, customers cleaned much of our stock out! Just in time too. Spring has sprung, and our shelves are full of new spring styles that your feet are just begging for.

Everyday Runway Fashion Show

Calling all of the area fashion lovers; {musthaveshoes} is putting on a FASHION SHOW!! Join us, Thursday, April 7 @ 6:00, at the Craddock Terry Hotel downtown, for a night of fun and fashion.

Event Coordinator, Shelly Tucker, spoke about why this event is something you don't want to miss. "This is an exciting event because you're gonna get to see everyday styles on the runway."

Tickets are on sale now at these locations: Franscesca's, Bloom, Loft (all in the Boonsboro shopping center), The Craddock Terry Hotel and The {musthaveshoes} store. Tickets are five dollars and ALL proceeds benefit the ALS Foundation (seats are limited).

We hope to see you there! If you have any questions, call Shelly at 434.239.0394

Meet Shelly!

Ever curious about the happenings at the {musthaveshoes} store? Well, there's no better person to talk with than the store's Assistant Manager, Shelly Tucker. We sat down with Shelly this morning so we could give you the information you've been searching for! Shelly has been with {musthaveshoes} for six years now. She started at the store as a Sales Associate, and worked in that position for one year before moving into the role of Assistant Manager. She has been keeping the store up to snuff ever since! When she's not in the store, Shelly enjoys spending time with her teenage daughter and performing her "mommy duties".

Here's some Q & A from today's chat!

Q: What do you love about the {musthaveshoes} store?

A: I love that it is constantly changing. It's so great that things are constantly changing and updating in here. Also, I have a definite passion for fashion and it's nice to be able to use my creativity throughout the store.

Q: Tell us about your job and your responsibilities.

A: One of my main responsibilities is making sure that the inventory in the store is up to date with today's styles and trends. Other things that I do are, change and design the displays and train new employees as we get them.

Q:Why should people shop at the {musthaveshoes} store?

A: We not only carry high quality shoes, we also carry shoes that are up to date with the hottest styles and trends. I think that those qualities, paired with our unbeatable prices, make this store the only one of its kind in the area. And, on top of that, we have remarkable customer service.

Q: What's your favorite brand that the store carries and why?

A: OTBT would have to be my favorite. I think it's my favorite because fits well into my everyday wardrobe. I also love that I have gotten to see the brand evolve over time. I watched it go from a purely comfort brand to now, it's a stylish brand that is amazingly comfortable.

Q: What is the most popular shoe for the typical Lynchburg shopper?

A; I have found that they tend to be more favorable to OTBT as well. I think this is because most of the women coming in here are hard working women who want to still be stylish. OTBT is the perfect combination of style and comfort and I think that just works for the women of Lynchburg.

We're Moving!

We’ll be re-opening on November 4th at: 22290B Timberlake Road, Lynchburg, VA 24502

To serve you better, MusthaveSHOES will be relocating back to our home office at Consolidated Shoe Company on November 4th 2015! Our current location in the Boonsboro shopping center will be closed after October 31, 2015 in preparation for the move.

Come check us out at our new location, and enjoy refreshments for our Grand Re-opening November 7, 2015! The brands you’ve come to love, at the prices you’ve always enjoyed. If you have any questions or concerns, you can reach us at 434-384-7463 through October 31st, and at 434-239-0394 starting November 1st.

We look forward to serving you as Lynchburg’s prominent shoe store!

Memorial Day BOGO50%

Get your shopping on this Memorial Day weekend! All sandals are Buy One, Get One 50% off (not including Oka b)starting this Thursday the 21st through Saturday the 23rd! You absolutely don't want to miss out on prices THIS LOW with sandals starting at only $20! Also, we have LOTS of new handbags to check out for summer AND $15 grabs bags have been put out just for you! (YES, $15 shoes!)

Camping Trips in Re-Imagined

Happy May shoe fiends! The April showers are coming to an end (at least that's what we're hoping) bringing in the warm sunshine filled days, and cool crisp nights. And this weather reminds us, it's camping season! Big plans for Memorial Day weekend? Travel in style with OTBT Shoes. A unique category of footwear combining intrinsic styles with travel comfort and outdoor sport.

OTBT's styles for Spring 2015 feature thick rubber soles for a good ground grip and sporty vibe. Plus footbed styles add enough extra comfort that you'll be wearing them all day and not having to worry about changing into those dollor-store flip flops you brought just in case.

Check out these styles and more now available in the shop! This photoshoot was recently taken at our local Blackwater Creek trails. If you're looking for some options for local outdoor activity, be sure to check out one of their entry points and explore the outdoors!

Ladies Night is Back April 2nd

The long anticipated 2015 Spring LADIES NIGHT IS FINALLY HERE!!! Join us onApril 2nd from 4pm to 8pm for our SPRING celebration with 20% OFF ALL SHOES, HUGE RAFFLE PRIZES and SUPER SWEET TREATS! When we say huge raffle prizes, we mean TWOfree night stays at the Craddock Terry Hotel and The Holiday Inn, gift cards to great places like Isabella's, beautiful floral bouquets from Bloom and so much more!! Swing by for a Free Massage by Body Works and check out our vendor's tables: Arbonne, We Got It Made, Charmed and Damsel In Distress! While you're here, take a look at our NEW Spring handbags and $15 SHOE GRAB BAGS (Yes, $15 shoes!!!) (20% off does not include Oka b)

St. Patty's Day Sale

It's your LUCKY week!! All BOOTS are Buy One, Get One 50% Off, and all sale SHOES are Buy One, Get One 25% Off. Starting Tuesday March 17th through March 21st! This is your last chance to get them at SUCH LOW PRICES before they're gone! The cold is wrapping up and so are our winter sales! Get in here before they're all gone! This week is FULL OF SALES!

Plus for a limited time, all 2014 PURSES are 50% off. And don't forget about our $15 grab bags!

Atlanta Shoe Market

Hello Musthaveshoes fans. Just returned from the Atlanta Shoe Market shopping for new items to carry in our shop! Looked at new shoe styles and brands, bags, and more. We're excited about bringing in some new inventory thats shhhhh... it's a surprise. So keep checking back and we'll give you a shout when our new items arrive. Much love from the world of shoes, stay warm this weekend.

Hanging out at Consolidated Shoe's Booth area. So exciting to get a sneak preview of what's coming for Fall 2015, and the new styles we'll be getting in soon for Spring! What we're wearing: the Backlash in Black Leather by Poetic Licence, available now in the store!

Be Mine, Valentine! Extra 15% OFF sale

This Valentine's weekend we would like to give you some LOVE by marking down some of our amazing sale shoes and purses with an extra 15% off! It's just another way of tell you that we appreciate the LOVE you show us throughout the year! So, come by Friday the 13th - Saturday the 14th  to enjoy the extra discount off of our already low, low prices!

Yours Truly

Your very own musthaveSHOES store manager Shannon Schultz poses pretty in Poetic Licence! This brand is fantastically unique and fun. This UK originated brand has a spirit that is made to be a celebration of all women. Their footwear is designed with the hope of inspiring women to embrace their authentic beauty, express their own individuality, and invigorate a zest for life. Featuring School's Out in Canary. PLUS, you all have the local insider's choice from a company based locally here out of Lynchburg Virginia! Take advantage and swing by to see what's new. As always, the brands you've come to know and love, at the prices you've always enjoyed.

BOGO Boots

This Wednesday January 14th through Saturday 17th only, all boots will be BUY ONE, GET ONE 50% OFF of their already reduced prices! Come get them before they're all gone! Our boots are flying off the shelves! You won't find better quality boots at such a great low price! While you're here, check out some of our new Spring footwear coming in! Also, our new purses with fun fringe and stunning studs are finally here! And don't forget to stop by our $15 shoe grab bags while you're here and pick up yourself a fun little gamble!

Want to be a Model?

Here's your chance! We're recruiting models. If you're a size 6.0 shoe, we need you! Consolidated shoe frequently coordinates photoshoots, and we're looking to recruit some new faces for our brands. So if you love fashion, and want to get free shoes for every photoshoot, contact us for more details! Models must be at least 18 years of age, wear a size 6.0 shoe, be at least 5'3" tall, and wear a clothing size 0-4. If you'd like to participate, please email a couple of photos of yourself for our team to review. For more info and sign up, please contact

December Markdowns

Lots of new styles have just been marked down significantly, so get in here before its too late! Shoes and boots from 50% - 75% off retail price! Its the time of year for giving, and we want to GIVE YOU some pre-Christmas savings! We've also just added many of our shoes to the $15 grab bags, check them out while you're here. PLUS, now through Christmas, all handbags are 20% off!

Working late hours? Don't forget about our new Holiday Hours, Tuesday - Saturday 10am to 8pm!

In the Seasion of Giving

In the season of giving, we'd like to give a special shout out to a brand called Dimmi. As many of you know, Dimmi is a brand that was founded from the loss of a local man by the name of Dick Carrington, who was lost to ALS. Since then, Dimmi was created to be able to make a difference in people's lives by donating 100% of profits to research in ALS. Learn more on Dimmi's site here: If you haven't finished your Christmas shopping, why not include Dimmi and give twice! Everyone loves a good flat, and you'll be doing a service to the health community at the same time.

One of Dimmi’s most popular styles of all time. The ‘Improve’ makes a comeback with updated tones and textures for fall 2014. Hint of glamor lets you dress it up, or play it down – super casual style. Come by and see what’s your favorite color.